Unit 7 Clovis
Sectors Unit 7
television
radio
animation
computer games
interactive media
publishing
press
photo-imaging
advertising and marketing
television
radio
animation
computer games
interactive media
publishing
press
photo-imaging
advertising and marketing
Private Ownership
The fact of being owned by a private individual or organization, rather than by the state or a public body
For example, much council housing is being transferred to private ownership
Vertical integration makes the company bigger
Horizontal is when the company buys a different company
Vert= same but taller Horiz= different but wider (Sony)
Share of Ownership
who owns the company
Mergers are similar to horizontal and vertical integration
it is when to companies come together
sources of income
the larger the company they have lots of different sources of income
product diversity
more than one type of product as it is linked with sources of income
profitability of product range is the amount of profit a company or service can make a particular product on a selective period of time
profitability of product range is the amount of profit a company or service can make a particular product on a selective period of time
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